Le miel de Lulu

We had a bit of a sweet tooth. We were in luck.

Luc Sauté needed to communicate a family business – close to his clients and his providers. Since he’s kinda like the queen bee in all this, we put him front and centre. His warm and reassuring personality became a gluttonous illustration. Using his nickname, Lulu, as the brand name creates a sense of proximity. Mmmm, Lulu honey – heck of a lot better than Lululemon.

Distinctions

  • Grafika, Visual Identity Program - 2016

Credits

Illustration
Ana Roy

Similar projects

Club Kombucha

Identity, Packaging 2018

Le Moulinet

Identity 2018

Co Adaptive

Identity 2018

Jean-Pascal Florist

Identity 2018

Culture Montreal

Digital, Identity, Print 2018

Hotel Motel

Identity, Packaging 2018

Often

Identity, Packaging 2018

The North Face — Ventrix Packaging

Packaging, Print 2018

Groom

Identity, Packaging 2017

Avanaa

Identity, Packaging, Print 2017

AHGM — Mt1642, 2018

Print 2018

FTA — Nos jours de fête

Print 2018

EPQ — Annual Report 17-18

Print 2018

RIDM — 2017

Print 2018

Souk (at) Sat — Take 14

Print 2018