Hotel Motel

We needed a new pair of shoes. We were in luck.

Hotel Motel is our friends’ high-end unisex sneakers project in which we had a lot of trust. It also a workshop that revitalizes the Montreal’s leather industry knowhow. Notably, the project is a reaction to mass production and consumerism. The developed identity plays on contrasts by emphasizing the paradox between the elite and the common Hotel Motel.

Distinctions

  • Grafika, Visual Identity Program - 2018
  • AppliedArts Design, Visual Identity Program - 2018

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